Clorets SA reveals Breathe Out Proudly, For Longer – The Game
The Game is a culmination of stories shared confidently by South Africans who have found themselves in situations that took longer than they expected… Moments that required confidence to help them push through in hopes of a better outcome.
As the #1 fresh breath expert, Clorets believes that in moments like these we all need a little more confidence and a boost that will make us Breathe Out Proudly, For Longer.
So, to illustrate that we are all in the same boat Clorets asked Comedians Chris Forrest, Ndumiso Lindi and Glen Biderman-Pam to kickstart the call for entries by giving them the boost of confidence to share their stories via regional radio. Fans eagerly responded with an influx of stories, which resulted in a mix of human truths and shared experiences that all South Africans can relate to in one way or the other.
“With this we were able to produce Breath Out Proudly, For Longer The Game – a game for confident people in awkward situations.”says Nadia Matlala, Category Brand manager for Gum at Mondelez.
“We would like to thank Clorets fans for helping us create The Game and call on many more to embrace life’s experiences by popping a Clorets and getting that boost of confidence that we all need from time to time.”Matlala concludes.
Let confidence come from knowing that Clorets 40 Minutes, with active ingredients of extra Actizol and Chlorophyll, is the only gum that not only masks bad breath but eliminates it allowing you to #BreatheOutProudlyForLonger.
*The Game is not available for purchase.