KARL LAGERFELD AND PUMA ANNOUNCE CONTINUATION OF PARTNERSHIP
PUMA and KARL LAGERFELD continue their successful partnership and team up once again to introduce a contemporary streetwear collection for men and women. Featuring must-have apparel and accessories, the designs are inspired by PUMA’s acclaimed archive pieces and timeless classics, reimagined with a modern, luxurious edge that is indicative of KARL LAGERFELD.
As a focal point, the collection introduces PUMA’s legendary formstrip in a new and unique interpretation, complementing the contemporary sportswear look with an aesthetic twist through discovering new cuts, technical details and high-quality fabrics.
While staying true to the classic PUMA ROMA silhouette, the Roma Karl (R1 799) features an all-black upper with contrasting white laces and the midsole with a striking “KARL LAGERFELD” graphic in black. The PUMA X KARL LAGERFELD introduces the CELL Alien Karl (R2 399) in azure blue with black and dark grey mixed details on the upper as well as a white midsole with vibrant red colour pops.
With a range of selected footwear, corresponding apparel like jackets, pants and tees as well as accessories, PUMA X KARL LAGERFELD drops at PUMA Select stores, X-Trend, Superbalist, Hipkicks and selected retailers from 12 October 2019.