South African brand and communications agency Penquin is entering a new phase of growth with a series of strategic appointments aimed at strengthening its capabilities across strategy, digital, creative, and client service functions.
The latest additions to the agency reflect increased client demand and Penquin’s continued investment in attracting top talent to support its expanding service offering and long-term growth ambitions.
Leading the new appointments are Nomalanga Mphuthi and Vuyo Tena, who join Penquin as Account Directors. Their combined industry experience and strategic expertise are expected to enhance client leadership and campaign delivery, helping the agency continue to produce impactful, results-driven work for its growing portfolio of clients.
Further strengthening Penquin’s digital and strategic capabilities are Ayanda Zulu and Palesa Boikanyo, both appointed as Digital Strategist/Account Managers. They are joined by Xolile Mabuza, who takes on the role of Senior Social Media Content Manager.
On the media and creative front, Amogelang Habyane joins the agency as Traditional Media Planner and Buyer, while Nthabiseng Kekana has been appointed as Digital Buyer. Supporting the creative department is Buzwe Mjali, who comes on board as Graphic Designer.
Penquin has also invested in its internal operations and future talent development by welcoming Nontsikelelo Pokelo as Human Resource Coordinator and Hazel Tsodzo as an intern.
“We are incredibly excited to welcome this talented group of professionals to the Penquin family. As we continue to grow, it’s vital that we attract people who not only bring strong technical expertise but also align with our values of creativity, collaboration, and bold thinking,”.
says Veronica Moleele, CEO at Penquin
“These new hires significantly strengthen our offering across strategy, client service, digital, and creative. We’re confident they will play a key role in delivering even greater impact for our clients while helping take Penquin to the next level,”.
she adds
As Penquin moves further into 2026, the agency remains focused on leveraging its expanded capabilities to drive digital innovation and creative excellence. With a strengthened team in place, Penquin continues to position itself as a strategic partner capable of navigating the complexities of the modern media landscape while delivering meaningful business outcomes for its clients.
For more information, visit www.penquin.co.za.
