Samsung invites Joburgers to join the flip side at a unique pop-up zone where they can express themselves like never before with the latest foldable phone sensation, the Galaxy Z Flip5. From 18 to 30 August 2023, Galaxy Fliptown at The Zone in Rosebank, Johannesburg, will give consumers an awesome platform where they can play, create unique shareable content, explore digital fashion, and win fantastic prizes with Samsung.

Join the flip side so you can unfold a new world of self-expression and customisation. Visitors will enjoy a unique product experience as they journey through Galaxy Fliptown with the Galaxy Z Flip5. The experience begins with getting styled up for the journey by make-up artists that will interpret your Fliptown look with Y2K designs and colours. Guests will also get a chance to do their nails like never before with the revolutionary Fliptown nail printer that will let them add their selfies on their fingernails, all in line with the essence of customisation and self-expression – and give the Z Flip5 the ultimate thumbs-up.

After the cosmetic tuning, the flip-side experience unfolds into a flip on fashion. Show the world that you are open to the revolutionary edge of fashion, by posing in a unique Thebe Magugu Fliptown digital outfit and take a hands-free selfie. With Fliptown, Samsung is flipping the script on how its consumers engage with its products and creating a stage where they can live it up, express themselves, and bring out all their amazing different sides from any angle they choose. Guests will be able to unfold their fun side and show the world the new angle that Fliptown has unleashed in them by taking a walk on the Fliptown catwalk in a one-of-a-kind Thebe Magugu outfit, and showing it off in multi-angle dynamic shots only possible with a foldable phone.

Few things could be cooler than a signature light painting portrait that shows your lightest side. Consumers who get to seize the rare opportunity of being Fliptown residents will also get a chance to enjoy a light painting experience with one of Mzansi’s most creative street artists, Damn Vandal, with the Z Flip5 flex mode, no tripod is needed.

There is a Y2K ice-cream doughnut station sprinkled with awesome taste bud-tingling toppings to sweeten the entire consumer experience. Furthermore, and as can be expected, Fliptown comes with lots of awesome prizes to win including a Thebe Magugu-designed outfit, tailored especially for the winner.

“We are a proudly consumer-centric brand, which means over and above creating great products, we prioritise making our consumers part of the journey. We create such experiences for consumers to have fun with us and our devices while seeing their innovative technology in action and in person. The stage is set and all that’s left is for our consumers to flip their smartphone experience with the impressive new Galaxy Z Flip5,”.

said Kgomotso Mosiane, Marketing Lead for Mobile eXperience at Samsung South Africa

Come and unleash your individuality at Fliptown with the more versatile, expressive and pocketable new flip smartphone. Pre-order the Galaxy Z Flip5, available in various natural colours including Mint, Graphite, Cream, and Lavender. Pre-order now and you can double your device’s storage from 256GB to 512GB at no extra cost and also get a fast pass to the front of the queues at Galaxy Fliptown and choose an accessory of your choice.

Entrance at Galaxy Fliptown is free.