MINI South Africa Joins LUMENOCITY to Illuminate Cape Town’s Historic Company’s Garden
MINI South Africa has officially partnered with the inaugural LUMENOCITY, bringing a fusion of innovation, design, and creativity to one of Cape Town’s most iconic public spaces, the Company’s Garden.
Set to take place from 9–12 April, LUMENOCITY promises to transform the historic precinct into an open-air gallery of immersive light installations, digital artworks, and interactive experiences.
A Creative Partnership Built on Innovation
The collaboration between MINI and LUMENOCITY unites two forces driven by bold design and forward-thinking ideas. Through this partnership, MINI will support a dynamic programme that blends art, architecture, and technology—reimagining public space through illumination and storytelling.
“MINI has always stood for bold design and creative expression. LUMENOCITY is an exciting platform that celebrates innovation through art and technology, and we’re delighted to partner with a festival that reflects the same spirit.”
said Carmen Myles, Head of MINI South Africa
Reimagining an Iconic Space
LUMENOCITY aims to breathe new life into the Company’s Garden, turning it into a vibrant nighttime destination where visitors can explore creative installations that challenge perception and inspire imagination.
Founded by creative producer Gareth Hadden, the festival seeks to position Cape Town as a rising global hub for immersive light experiences. The event will showcase local artists who merge digital media, architecture, and narrative to craft visually striking and interactive displays.
Inspired by Global Light Festivals
LUMENOCITY draws inspiration from internationally acclaimed events such as Fête des Lumières, Amsterdam Light Festival, and Vivid Sydney—all known for transforming cities into dazzling spectacles of light and culture.
“LUMENOCITY is about bringing creativity, technology and public space together in ways that surprise and inspire. MINI is a brand that has always balanced heritage with innovation, making them a natural partner for a festival built around artistic imagination.”
said Hadden
Experience Cape Town After Dark
Running over four nights, LUMENOCITY invites both residents and visitors to experience the Company’s Garden like never before. As night falls, the historic space will come alive with colour, projection, and immersive storytelling—offering a fresh perspective on one of Cape Town’s most beloved landmarks.
Tickets for the event are available via Quicket.
LUMENOCITY is set to become a standout addition to South Africa’s cultural calendar, with MINI helping to drive its vision of innovation, creativity, and unforgettable urban experiences.
