Penquin Shines at the 2025 New Gen Awards with Six Wins and Medium Agency of the Year Title
Penquin, South Africa’s powerhouse brand and communication agency, proudly emerged as one of the biggest winners at the 2025 New Generation Social & Digital Media Awards. The agency walked away with six awards, including the coveted Medium Agency of the Year title, solidifying its reputation for strategic excellence, creativity, and innovation.
Recognised for its market-leading work, particularly in collaboration with Suzuki Auto South Africa, Penquin’s campaigns stood out for their ability to merge creativity with data-driven strategy.
Awards Won by Penquin at the 2025 New Gen Awards:
- Black Onyx: Medium Agency of the Year
- Black Onyx: Nicole Glover – Digital Marketer of the Year
- Black Onyx: Best Online Strategy (with Spitfire Inbound for Suzuki Auto South Africa)
- Silver: Best CRM Strategy Campaign by Corporate (with Spitfire Inbound for Suzuki Auto South Africa)
- Silver: Best Marketing Automation Campaign (with Spitfire Inbound for Suzuki Auto South Africa)
- Bronze: Blogging Excellence (with Spitfire Inbound for Suzuki Auto South Africa)
Speaking on the milestone, Veronica Moleele, CEO at Penquin, expressed immense pride in the recognition:
“Being named Medium Agency of the Year is an incredible honour for Penquin. It celebrates the dedication, talent, and creativity of our team, and highlights the value we bring to our clients. This award reinforces that we are on the right path, delivering meaningful work that makes an impact. With Nicole also winning Digital Marketer of the Year, it’s clear that Penquin is home to some of the best talent in the industry.”
This achievement follows Penquin’s Agency of the Year title at the 2024 MMA Smarties Sub-Saharan Africa Awards, further cementing the agency’s position as one of South Africa’s most trusted full-funnel marketing partners.
A Benchmark of Digital Excellence
The New Generation Awards are regarded as one of South Africa’s leading platforms for recognising innovation in social and digital media. Penquin’s multiple wins across categories reflect its commitment to being a 360-degree, integrated, and client-focused agency that drives measurable results through creative and strategic synergy.
