PUMA REINVENTS RS SNEAKER LINE-UP WITH THE DARING RS-FAST
Sports company PUMA has made a bold and colourful addition to its iconic RS sneaker franchise by launching the RS-Fast, which takes cues from the early 2000s and blends in futuristic aesthetics.
The RS-Fast is made for the next generation of sneaker lovers, those who are not afraid of daring styling ideas and colourful garments.
The RS family of sneakers has its roots in the 1980s, when PUMA launched its first shoes with “Running System” cushioning technology. In recent years, PUMA has reinvented this style but signature RS elements, such as a bulky silhouette, remain highly recognizable in all RS models.
The RS-Fast’s design features bold branding and highly visible graphics. PUMA moved a minimized formstrip to the midsole, while the company’s leaping cat logo was added to the side. This drop features athletic colourways and mesh and textile uppers with suede and synthetic overlays, updated midsole pods and a new TPU heel.
Run and grab your pair of RS-Fast (R1 999) from PUMA.com, PUMA stores, The Cross Trainer, Side Step, Shesha, Archive online and select retailers from 14 October.