28 June 2025 @ 10:00 am – 5:00 pm
Building on the phenomenal momentum of the past two years, South Africa’s iconic youth radio station, Y, is thrilled to announce the return of GRYND 2025 — the country’s biggest content creation convention. Set to take place on Saturday, 28 June 2025 at Atlas Studios in Milpark, GRYND 2025 is not just an event; it’s a high-energy movement where passion meets purpose and creativity meets opportunity.

What began in 2023 as a bold response to the youth unemployment crisis has since evolved into a powerhouse of possibility. Now in its third year, GRYND has become a go-to destination for budding creators, side-hustlers, entrepreneurs, and digital innovators looking to take their grind to the next level.
This year, GRYND promises an even more immersive and practical experience. Forget fluff — it’s all about the “how.” GRYND 2025 introduces live creative demos, interactive workshops, and step-by-step sessions that equip attendees with real tools to build, scale, and monetize their content. Whether you’re a nano creator or established influencer, GRYND is your playground to grow, collaborate and create.

Y’s deep cultural insight and national influence ensure that GRYND doesn’t just reflect the pulse of South African youth — it shapes it. This year’s lineup is stacked with the trailblazers you double-tap daily:
- Alphi Sipho, Sibu Mabena, Ntando Zikalala, and Sabelo the Kreator will headline with keynote addresses that go deep on business, branding, and blueprinting success.
- Expect hands-on insights from influencers like Thato Rampedi, Jay Pharasi, Hope Ramafalo, Okay Wasabi, Kyle Clark, Onezwa Mbola, and Fresh by Caddy.
- Special appearances from reality star Sinaye and broadcast icon Ayanda MVP round out the list of visionaries set to inspire.
With June marking Youth Month in South Africa, GRYND 2025 is more than timely — it’s essential. It serves as a platform for the country’s next generation of creatives and changemakers to access mentorship, opportunity, and community all in one place.
“GRYND has evolved beyond a moment into a movement… We’re not just opening doors — we’re showing young people how to walk through them with confidence.”
Haseena Cassim, Managing Director of Y, sums it up perfectly:
If you’re ready to turn your content into currency, your ideas into action, and your hustle into something unstoppable — this is your sign.
Snap it. Swipe it. Build it. This is GRYND 2025.
Reserve your spot now and be part of the movement that’s shaping South Africa’s creative future.




