The Durban Fashion Fair is celebrating its 9th year and recently showcased 25 local designers, who had again came together to not only celebrate the fascination of fashion but boost the city’s mode economy by supporting local businesses and talent and businesses. The three-night showcase aptly themed The Show Must Go on took place last month on September 23, 24, 25.

To discover hidden talents that can put Durban on the fashion map as well as ensure that, when it comes to design, Durban is a top contender, the eThekwini Municipality has invested substantial sums in internships, industry related training programmes, networking sessions and various lifestyle and modelling programmes and boot camps. The current “crop” of new faces are evidence of just how effective this has been.

These models pictured, were scouted throughout the greater eThekwini Municipality at the beginning of the year, but due to the Covid-19 pandemic, it was temporally put on hold during the first half of 2020, however now that we are back to level 1, all is back on track.

Now it is the turn of the students in the fashion development  & model bootcamp programmes who will have their own stand-alone show, showcasing the creations of the 2020 designer mentees creations.

These model hopefuls trained by professionals (Stanley Okwulieaku & Khwezi Ngwenya – Ntombela) who are no strangers to the DFF runway will provide them with invaluable training over  the next couple of months – from posing and posture, nutrition,  photographic editorial techniques to runway training, all things “model etiquette”. 

This will give them the tools to reach for their dreams and take full advantage of the opportunity to participate in a high profile fashion show such as the DFF.

Both of the students from these respective programmes will be put through their paces at their own show hosted at the Inkosi Albert Luthuli International Convention Centre, together with the much anticipated DFF Recognition Awards show on Friday, December 11th!

In case you missed all the past “fashiontainment” action from the #DFF2020 on – go to the facebook page: Durban Fashion Fair or on Twitter / Instagram @Dbnfashion_fair to find out how!

Remember to #supportlocal