A CHEEKY TAKE ON THE PUMA SUEDE: STREETWEAR MEETS FASHION FOR THE NEW SUEDE MAYU

Sports company PUMA has transformed its footwear classic Suede with a cheeky and bold take on streetwear, creating the new Suede Mayu.

Streetwear has made its mark on haute couture, resulting in a new age of fashion irreverence. The Suede Mayu plays on this trend with exaggerated proportions and a wrapped platform midsole. It’s cool, comfy and inherently versatile, making it the perfect everyday shoe. Designed for the curated girl, it’s made to create unexpected looks.

The Suede Mayu is a mutation of a classic, through a fashion lens. While keeping the original upper as a cue from the archive design of the Suede, the tooling has been completely re-designed. Its proportions are blown up to achieve a more edgy and contemporary look, pushing forward the original court DNA of the shoe. The style builds on the growing platform trend with exaggerated tooling for a bold and elevated look, while keeping it lightweight and comfy.

The Suede Mayu is the perfect pairing for a fashion-forward look. Get it for R1 899 on PUMA.com and at PUMA stores, X-Trend, Archive, Superbalist, Shesha, Madaiza, WE ARE EGG and select retailers from 22 April.

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Urban Lifestyle is a blueprint of what modern day South Africa is all about. It showcases different lifestyles and how people interact through them. It aims to open up industries to anyone aspiring to change the game, whether by influencing it or recreating how it is viewed.

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