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DTSTART:20250101T000000
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DTSTART;TZID=UTC:20261109T000000
DTEND;TZID=UTC:20261113T235959
DTSTAMP:20260928T124207Z
CREATED:20260928T124158Z
LAST-MODIFIED:20260928T124207Z
UID:10000631-1794182400-1794614399@urbanlifestylesa.co.za
SUMMARY:Beyond Likes: Cape Town’s Next Creator Wave
DESCRIPTION:For many young South Africans\, being a creator starts with a phone\, an idea and a willingness to put yourself out there. But turning that creativity into a sustainable career requires far more than likes and followers. \n\n\n\n\n\n\n\nThat is where Dentsu School of Influence\, in partnership with CSA\, enters the picture\, bringing its One Big Week creator accelerator to Cape Town from 9–13 November 2026. \n\n\n\nFollowing its Johannesburg edition\, the programme is looking to connect with a new generation of creators who are ready to move from simply making content to understanding the business behind their influence. \n\n\n\nFrom Content to Creative Business \n\n\n\nCape Town has long been a meeting point for music\, fashion\, film\, food\, design and digital culture. Its creative communities have helped shape conversations that travel far beyond the city. \n\n\n\nOne Big Week is designed to tap into that energy while addressing a reality many emerging creators eventually face: creative talent does not automatically translate into commercial sustainability. \n\n\n\nOver five days\, selected participants will work with strategists\, brand leaders and industry experts through masterclasses\, mentorship and live briefs. \n\n\n\nThe programme will explore practical areas including commercial negotiations\, audience growth and retention\, brand collaborations and the business management required to build a career around creativity. \n\n\n\nIn other words\, the conversation moves beyond “How do I grow my following?” to “What can I build from the community I have created?” \n\n\n\n\n\n\n\nWhat Johannesburg Taught the Programme \n\n\n\nThe Cape Town edition builds on lessons from the Johannesburg programme\, where emerging creators reportedly progressed into agency internships and brand partnerships. \n\n\n\nVicki Steenkamp\, Client Services Director at Dentsu Influence Powered by CSA\, says the Johannesburg experience demonstrated the level of ambition among young creators looking to turn their passions into sustainable careers. \n\n\n\nFor Davin Phillips\, Executive Director at CSA\, the creator economy is also changing the definition of influence. \n\n\n\nCreators increasingly need to understand their audiences\, communicate their value to potential partners and recognise the commercial structures behind their platforms. \n\n\n\nThat shift is particularly relevant in South Africa\, where creators are increasingly operating across entertainment\, fashion\, lifestyle\, sport\, business and culture. \n\n\n\nCape Town’s Creators Get Their Shot \n\n\n\nApplications are open to emerging creators across South Africa using platforms including TikTok\, Instagram and YouTube. \n\n\n\nApplicants must submit the required supporting documents\, including a certified ID copy and Matric certificate or relevant academic transcripts. Applications close on Friday\, 9 October 2026. \n\n\n\nThe selected participants will then head into One Big Week in Cape Town from 9–13 November 2026\, with an opportunity to learn directly from people working inside the creative and brand ecosystem. \n\n\n\nFor a generation that has grown up understanding the power of digital storytelling\, the next challenge is not simply getting noticed. \n\n\n\nIt is learning how to turn that attention into something that can last.
URL:https://urbanlifestylesa.co.za/event/beyond-likes-cape-towns-next-creator-wave/
LOCATION:Western Cape
CATEGORIES:Business,Culture & People
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